CSA appoints new Head of Sales and Business Development
The Credit Services Association (CSA), the voice of the UK debt collection and purchase industries, has appointed Ruth Greaves as its new Head of Sales and Business Development.
Ruth’s primary role will be to further drive membership while also working with members and the wider industry on the Association’s learning and development initiatives. Ruth will promote the extensive portfolio offered by the CSA including the new CSA Compliance Essentials, and will be the primary contact for all upcoming events.
Further to the CSA’s appointment on the Register of Apprenticeship Training Providers (RoATP), Ruth will also be managing the requirements of businesses interested in apprenticeships in debt collection, compliance, and leadership and management.
Ruth joins the CSA from Sage, where she worked in an enterprise sales role. Prior to that, she was with Tesco Bank, where as a seconded Team Leader she was able to develop the sales and marketing skills attained in her Business Management degree.
Ruth says she was attracted to the role by the CSA’s desire to drive positive change in the industry: “In an industry that can be perceived negatively, this role provides an exciting opportunity to promote continuous improvement, and the positive assistance, guidance and support the CSA delivers to its members and the wider industry.”
CSA Chief Executive Peter Wallwork says that Ruth joins at an important time for the Association: “We are excited to see what Ruth will bring to an already strong and experienced team at head office. Her work towards broadening our membership allows us to better understand and represent the varying points of view, requirements and goals of all sides of the collections industry,” he says.
Ruth will be based in the Association’s headquarters in Newcastle.