Euler Hermes appoints Kamelia Popova as Bulgaria country manager
Euler Hermes, the worldwide leader in trade credit insurance, has appointed Kamelia Popova as Country Manager for Bulgaria. Her appointment is in response to increasing demand from Bulgarian firms seeking support to grow their business at home and abroad and marks a new phase the in development of the company’s business in the country. It follows the opening of the Euler Hermes Bulgaria office in Sofia in February 2015 and adding local risk underwriting capacity in 2016.
She reports to Ed Goos, Euler Hermes CEO Central & Eastern European Countries. “Kamelia’s appointment is a further step in strengthening our presence in Central and Eastern Europe and developing our business to be closer to our customers and to make it easier and better for them to do business with us,” said Ed Goos. “Growth markets in Eastern Europe are an increasing focus for our international clients and strengthening the local team adds to our ability to provide them with local market business intelligence for safe, sustainable growth.”
Kamelia Popova brings a strong background in marketing, management and rapid growth of start-up companies to Euler Hermes. Most recently she was Procurator for Saranda distribution, representing over 20 international brands in Bulgaria. Before that, she was Operations Director for the Association for Consumer Credit, representing members to government and public authorities. She also brings nine years of experience as a country manager of Coface Bulgaria to Euler Hermes.
“Euler Hermes already provides over €1 billion in cover to Bulgarian firms, which illustrates the value our clients place on the risk expertise, economic, sector, and supplier research and protection against bad debts that we offer in today’s volatile and uncertain markets,” said Kamelia Popova.
Kamelia Popova holds a Master’s degree in International Economic relations from the University of World and National Economy, Sofia and a post-graduate degree in finance and banking from the Manchester Business School and International Bank Institute.